MiO - Our Story So Far

MiO was created to abolish the anguish and boredom of passive beverage drinking. Because, you know, stuff is better when it's yours. Why, then, do people settle for one-size-fits-all drinks? We couldn't answer that question, so we created MiO.

MiO liquid water enhancer lets you make up to 24* drinks however you want. Simply add as much or as little MiO as you wish and create your dream beverage. Then, chug and repeat. You may wonder where we've been all your life. That's a normal reaction.

Now our mission is to expand the horizons of the young and thirsty. To redefine what a drink can be. To make sweet drinkable art in pretty colors. Who's with us?

Introducing MiO. Available in six epic flavors. For about $3.99 a pop.

Want to dive in deeper? Check out our FAQ here. If that feels a bit forward, start with this abbreviated nutritional cheat sheet:

WHAT'S IN MiO

Each of MiO's six flavors is:

• Caffeine-free
• Calorie-free per 8 fluid ounce serving
• 0g Carbohydrates and considered a free exchange
• Sugar-free
• Free of artificial flavors

• Kosher
• Gluten-free
• Cruciverbalistic
• Tasty
• Good-looking

MiO is sweetened with sucralose, a calorie-free, artificial sweetener that is 600 times sweeter than sugar. To maintain color and freshness, MiO does use certain preservatives and artificial colorings.

*Our lawyers would like us to clarify that those are 8 fl oz. drinks. Our lawyers would also like the clouds to part and cufflinks to rain from the sky.**
**Our lawyers did not approve that last part.