“Maxwell House and Kraft Foods have been involved in hunger causes for many, many years,” says Robert Mortati, Senior Director of Marketing, for the Maxwell House business. “And, since the economic downturn, it's become an even more pressing issue. This is a great opportunity for us to do some good, while bringing this important initiative to the attention of Wheel of Fortune’s millions of viewers.”

Follow our donation totals at Wheel of Fortune >

Feeding America is the nation’s leading domestic hunger-relief charity, supplying food to 37 million people through its network of more than 200 food banks across the nation every year.

*Maxwell House will donate $2500 to Feeding America each time a contestant wins the Bonus Round between 2/22/10 and 12/31/10, with a maximum donation of $200,000.

House Blend is the latest in a series of new blend introductions over the past few years. Last year, we introduced South Pacific Blend, a medium dark blend which possesses a rich and earthy character. Prior to that, we concurrently introduced Breakfast Blend and Dark Roast, two coffees on different ends of the spectrum with respect to roast. Dark Roast is roasted dark and provides a rich cup of coffee. Breakfast Blend is a mild coffee, which is bright and lively. It makes a particularly nice cup to start your day. We hope you love all of our latest introductions and we look forward to bringing you more great coffee blends in the future.

We absolutely loved the old steel can. In fact, a lot of us around here still have quite a few in our garages and basements. However, we kept hearing from our friends and families how difficult it was to carry home a large can of Maxwell House with the rest of the groceries and how it was hard to grip such a large can when reaching into the cupboard. With that in mind, we introduced a new easy to grip plastic canister with a pass-through handle. The handle now offers the ease and convenience you need to make your daily cup of coffee. Our friends tell us how much they love it and we hope you do too.

We think the Flavor Lock Lid is another great addition to our package. The lid helps lock in the great taste of every can. We’re so excited about the Flavor Lock Lid that we’ve created a whole section on this website dedicated to it, with information, video, and even a fun little Flavor Lock game. You can learn more about the Flavor Lock Lid on our Flavor Lock Fun pages.